Our Story

Serving Midtown West with Fresh, Affordable Asian Fusion

Fortune was built on a simple mission: to serve affordable, flavorful Asian-inspired meals with fast, friendly service for busy New Yorkers. We understand the demands of life in Midtown West—you need quality food that doesn't break the bank, and you need it fast.

Every bowl we craft starts with fresh, quality ingredients and the flexibility to customize exactly how you want it. Whether you're grabbing lunch between meetings or settling in for a sit-down meal, Fortune is here to deliver the taste and convenience you deserve.

Fresh, Quality Ingredients

We source the best ingredients to ensure every meal tastes amazing and feels nourishing.

Fast, Friendly Service

Our team moves quickly without cutting corners—because your time matters.

Customization is Key

Build your bowl your way. We're here to make sure you get exactly what you want.

Customer Satisfaction First

Your satisfaction is our commitment. We listen, we care, and we deliver.

"Fortune is more than a restaurant—it's a neighborhood staple that gets it. We're here for the busy office worker, the lunch-in-a-hurry crowd, and everyone who values great food at honest prices."

Fortune restaurant team serving fresh Asian fusion meals in Midtown West, New York

Our Commitment to You

At Fortune, we're dedicated to delivering exceptional quality, service, and value. Here's what we promise every time you visit.

Fortune team preparing fresh ingredients with commitment to quality service

Fresh, Quality Ingredients

We source the finest ingredients daily to ensure every bowl is packed with flavor and nutrition. No shortcuts, no compromises.

Fast, Efficient Service

We respect your time. Quick, friendly service without sacrificing quality—perfect for busy lunch breaks.

Full Customization

Build your perfect meal. Choose your base, protein, vegetables, and sauce—we're here to make it exactly how you want it.

Affordable Pricing

Premium quality doesn't mean premium prices. We keep our meals affordable so great food is accessible to everyone.

Friendly, Welcoming Service

You're part of the Fortune family. Every team member is trained to greet you with warmth and genuine care.

Your Satisfaction Guaranteed

If you're not completely satisfied, we'll make it right. Your happiness is our highest priority.

Ready to experience Fortune's commitment to quality and service?

Get in Touch

Have questions about Fortune? We'd love to hear from you. Reach out and we'll respond as soon as possible.

We respect your privacy. Your information will only be used to respond to your inquiry.

Visit Us

Fortune Restaurant
New York, NY

Frequently Asked Questions

Find quick answers to common questions about Fortune. Can't find what you're looking for? email us or call us.

Hours & Location

What are your hours of operation?

Fortune is open for lunch and dinner daily. For specific hours, please call us at (646) 429-9806 or email us for the most current schedule.

Where is Fortune located?

We're located in Midtown West (Hell's Kitchen area) in New York, NY. Perfect for office workers and neighborhood diners. Call us at (646) 429-9806 for directions or visit our Contact page for a map.

Is parking available?

We're located in Midtown West with convenient street parking and nearby parking garages. Public transit is also easily accessible. For specific parking details, give us a call.

Ordering & Delivery

Can I order online?

You can call us to place a takeout order or email your order request. We're happy to help you get exactly what you want, quickly.

Do you offer delivery?

We offer convenient takeout service for busy diners. For details about delivery options or catering, call us at (646) 429-9806.

How long does takeout typically take?

Our fast-casual service means your order is usually ready in 10-15 minutes. During lunch rush (12-1:30 PM), we recommend calling ahead to ensure your meal is ready when you arrive. Call (646) 429-9806 to place your order.

What payment methods do you accept?

For payment options and ordering details, call us at (646) 429-9806.

Menu & Dietary Options

What types of cuisine do you serve?

Fortune specializes in Asian fusion bowls, Chinese dishes, sushi, and customizable healthy options. We focus on fresh ingredients and affordable pricing—perfect for lunch or dinner. Check out our Menu page for the full range of offerings.

Do you accommodate dietary preferences (vegetarian, vegan, gluten-free)?

Absolutely! We offer vegetarian, vegan, and other dietary options. Most of our bowls are fully customizable to suit your preferences. Call us or visit our Menu page to explore options that work for you.

Do you have lunch specials?

Yes! We offer affordable lunch options and specials throughout the week. For current lunch deals and pricing, call us at (646) 429-9806 or check our Menu page.

Are your ingredients fresh?

Quality and freshness are core to Fortune's mission. We use fresh ingredients in all our dishes and bowls. Our commitment to quality is why customers keep coming back for lunch.

Customization & Dine-In

Can I customize my order?

Yes! Customization is one of our strengths. You can choose your base, protein, vegetables, sauces, and toppings to create your perfect bowl. Our team is happy to help you build exactly what you want.

Do I need a reservation for dine-in?

Walk-ins are always welcome! We don't require reservations for dine-in service. Just come in and enjoy your meal. For large groups or catering, call us at (646) 429-9806 to arrange.

What's the atmosphere like?

Fortune is a casual, friendly fast-casual restaurant perfect for a quick lunch or relaxed dinner. We welcome office workers, neighborhood diners, and anyone seeking affordable, delicious Asian fusion. It's approachable, energetic, and community-focused.

Can I order for a group or team lunch?

Absolutely! We welcome group orders and team lunches. For large orders or catering, email us or call (646) 429-9806 to discuss your needs and pricing.

Catering & Special Requests

Do you offer catering?

Yes! Fortune offers catering for office events, team lunches, and celebrations. We can accommodate groups of any size with customizable menu options. Email us or call (646) 429-9806 for a catering quote.

What's the minimum order for catering?

Catering minimums vary based on your event and menu selections. For specific details about minimum orders and lead times, call us at (646) 429-9806 or email us.

How much notice do you need for catering orders?

We appreciate advance notice for catering to ensure quality and availability. For specific lead time requirements, call us to discuss your event details.

Do you handle special dietary requests for catering?

Absolutely. We're happy to accommodate dietary preferences for catering events, including vegetarian, vegan, and gluten-free options. Email us your requirements when requesting a catering quote.

Still have questions?

We're here to help! Reach out to us directly.